Today’s guest blog is from Gary Wyatt, founder of Green Board Games Company and BrainBox. He tells us how an idea he had whilst stuck in traffic led to the launch of a brand new board game and magazine for kids. We have copies of the magazine and game to giveaway to two lucky winners. Scroll down to find out how to enter.
Introducing the BrainBox game and new magazine – Gary Wyatt
I came up with the idea for my first game whilst stuck in traffic on the M25. When I started I had three key objectives for each game. Firstly, to make everything from as much recycled material as possible; secondly to have each product educate in the broadest sense of the word; and thirdly to produce products in an ethical way.
My vision was, and still is, is to produce games that are inclusive so that players of different ages, levels and abilities can play together. Hence the name The Green Board Game Company and a slogan of ‘Play Together,Learn Together’. My team and I now produce games all over the world in many different languages. We had such a great response from BrainBox Games that we wanted to launch a magazine that emulates the game, presenting learning in a fun way to kids of all ages.
Brainbox Magazine is completely different from other childrens’ magazines. It empowers children by teaching them interesting facts that they can use at school and with their friends and families. We partnered with Dennis Publishing, who have a wealth of experience in publishing magazines, and we worked closely with the editor of the magazine to make sure the content encouraged learning and memory stimulation in a way that would reach all children. Being inclusive was extremely important for us, so the magazine had to cover a variety of topics to appeal to every child – on page one you might have a feature on the world’s most dangerous animals, followed by colouring exercises themed around myths and legends, and then a section on puzzles and fractions or how to be a spy.
The magazine sits in the boys’ magazine section in shops, but this is only because of the way that shops display magazines: we had to choose, but it is clearly aimed at boys and girls. The magazine is based in many ways on the school curriculum – so it needs to be unisex. Each month the issue will cover areas that kids are learning about at school, such as Roald Dahl, Horrible Histories and inventions (which we are actually partnering with the Science Museum for).
Kids love playing games so we’ve made sure there are puzzles and activities in all of the editions. It’s become cool for kids to be smart – and we want to help children to achieve their maximum potential by enjoying learning. They want to be able to show off what they’ve learned and just how much they know, so we included a Board of Achievement in the magazine where readers can celebrate their prizes. We’ve been absolutely inundated by entries from kids who have won spelling bees, got a swimming certificate and evenstorytelling gongs. It’s great to see how enthusiastic kids are about learning and doing well at school and in extra-curricular activities.
It’s been brilliant to work on the first two editions of Brainbox Magazine so far, and it has been really well received by children and parents. I’m always looking for suggestions for the magazine from parents and children, so please do get in touch if you have any!
BrainBox is a brand new Children’s magazine jam packed with exciting games, puzzles, coloring pages and weird and wonderful facts covering an array of subjects such as nature, history, sports, maths and much more. BrainBox has been designed to encourage children to engage in practical learning activities that are not only fun but also stimulate memory growth.
To celebrate the launch of the magazine, BrainBox has teamed up with Netmums to give 2 lucky readers the chance to win a copy of the BrainBox magazine and game.
For a chance to win, simply answer the following question:
What is the collective noun for more than one lion?
T&Cs: two winners will be chosen at random from winning entries. Winners will be contacted within one month of competition closing. Usual Netmums terms and conditions apply. We’ll pick two lucky winners from all comments received by midnight on 7th April.
For information on BrainBox Games and their collection please visit: Brainbox.co.uk